ResponsibilitiesPositioning and messaging for Cerbo and OptiMantra, across verticals, buyer personas, and competitive contextSales enablement: battlecards, one-pagers, demo narratives, objection handling, and feature release kits that actually get usedFeature and product launch GTM: from release notes to full campaign briefs, working hand-in-hand with product and CSCustomer marketing enablement: supporting expansion motion, onboarding adoption, and case study development alongside the CS teamContent infrastructure that scales: working with the broader marketing team to build assets that serve demand gen, AEO/GEO, and brandCompetitive intelligence: owning an always-current view of how Cerbo and OptiMantra win, and how to talk about itNew feature and AI product launches as an ongoing priorityRequirements5-7 years of product marketing experience, ideally in healthcare SaaS.Strong positioning and messaging instincts.Hands‑on experience with sales enablement.Familiarity with EHR or practice management platforms.AI‑native in how you work.Comfortable operating inside a defined function.Product Marketing Alliance certification (nice to have)#J-18808-Ljbffr
