Position Title:National Account Manager – CSDReports To:VP, Convenience Store SalesPosition Summary:The National Account Manager – CSD reports to the VP, Convenience Store Sales and plays a pivotal role within the Convenience Store Division. This role focuses on managing and growing a portfolio of regional and national convenience store chain accounts, acting as both a hunter and farmer to drive new business development while retaining and expanding existing relationships. The National Account Manager – CSD manages the full sales cycle, develops strategic account plans, and achieves sales targets by identifying, pursuing, and closing new business opportunities while ensuring exceptional customer satisfaction and long-term partnership growth.Supervisory Responsibilities:None.Key Responsibilities:Develop and execute a comprehensive business development and account management strategy for regional and national store chain accounts within the Convenience Store Division (CSD)Identify and cultivate key targets to maintain a steady pipeline of new business opportunities within the convenience store channelDrive new business growth through targeted prospecting, leveraging existing customer relationships and professional networks to identify opportunitiesExecute sales strategy for CSD accounts to achieve plans and enhance overall penetration within the assigned account baseDeliver or surpass annual business targets, encompassing top‑line revenue, bottom‑line profitability, share growth, cost management, forecasting accuracy, customer receivables, and trade spend efficiency (ROI)Expand existing accounts by implementing strategic growth plans and securing new location openingsManage the full sales cycle—from prospecting through proposal, negotiation, and closing—while regularly updating leadership on progress against growth plansCoordinate internally to deliver best‑in‑class National Account request for proposal (RFP) submissionsOversee customer rollouts, installations, and marketing or merchandising initiatives in collaboration with cross‑functional departmentsConduct regular customer visits to build relationships with decision‑makers, present new products, and identify shared growth opportunitiesUtilize comprehensive market knowledge (e.g., industry trends, consumer insights, customer and competitive activity) to pinpoint key business issues and growth opportunities within the convenience store channelMonitor and analyze account performance metrics, including revenue, gross profit, cost, churn, and activity levels; ensure CRM data integrity and accurate reportingProvide customer feedback and competitive insights to inform company strategy and improve service deliveryEngage with other NAMs to exchange best practices across the sales organizationAll other duties as assignedMinimum Qualifications:Minimum of a High School Diploma or equivalent (for example, a GED)5+ years of relevant experience in a similar field, preferably within the convenience store or food & beverage industryDemonstrated success in managing large national or regional accounts to drive sales growth, preferably in the food/beverage sectorSolid experience in opportunity qualification, pre‑visit planning, sales presentations, account development, and time and territory managementExcellent communication skills, both written and verbalAbility to think strategically with a focus on day‑to‑day execution as well as long‑range future planningProficient in fact‑based selling, utilizing data, analytics, and joint business planningProven negotiation skills with a track record of crafting collaborative business plans for mutually beneficial outcomesCustomer‑centric approach with established relationships at all levels of convenience store or national account organizationsMust be proficient in MS Office and have basic IT skillsA proven leader and capability‑builder who is also detail‑oriented and hands‑onResults‑oriented with drive, energy, and a strong bias for actionWillingness and ability to travel across multiple markets as business needs require, often requiring overnight stays to attend meetings, trade shows, training, and other work‑related eventsMust have and maintain a valid driver's license and personal automobile insurance as required by state law. Proof of both may be required at time of hire and periodically thereafterAbility to successfully pass the pre‑employment process. (Due to vehicular travel requirements, this position is considered safety sensitive; therefore, candidates are required to successfully pass a drug test prior to employment, as well as a pre‑employment background check and motor vehicle records check)Preferred Qualifications:Bachelor's degree in Business Administration or another related field, or combined education and equivalent sales experiencePrior sales experience in the office refreshment solutions channelPrior experience in the coffee or beverage categoryPrior experience with C4C or other similar Customer Relationship Manager (CRM) toolsPhysical Requirements:Prolonged periods of sitting at a desk and working on a computerFrequent sitting, standing, walking, reaching, typing, reading, talking, and hearingThe ability to lift up to 15 pounds with or without assistanceCompany Profile:Royal Cup, Inc. is a proven leader in sourcing, roasting, blending, and distributing high‑quality coffees and fine teas since 1896. We are a family‑owned business rooted in a longstanding tradition of coffee roasting excellence that takes pride in our unparalleled dedication to customer care. Royal Cup, Inc. currently provides products, equipment, and service to restaurants, hotels, convenience stores, businesses, and individuals throughout the United States, and we are growing!Benefits:Royal Cup Coffee offers a competitive compensation plan and a comprehensive benefits program, including healthcare, dental, vision, 401(k), company‑paid life and disability insurance, Flexible Spending Account plan, select tuition reimbursement, paid parental leave, remote work opportunities, paid holidays, and vacation time. Ongoing training is also provided to maximize employee success.EEO Statement:Royal Cup is committed to a diverse and inclusive workplace. We are an equal opportunity employer and do not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or another legally protected status. For individuals with disabilities who would like to request an accommodation, please contact us at 1‑800‑366‑5836.#J-18808-Ljbffr
