Our client is a rapidly growing B2B SaaS company transforming the way businesses engage with their customers through modern, cloud-based software. Backed by leading investors and experiencing significant year-over-year growth, the company is entering an exciting stage of scale.They're looking for their first dedicated Product Marketing Lead to build the Product Marketing function from the ground up. This is a highly visible role that will partner closely with Product, Sales, Customer Success, Marketing, and Executive Leadership to define the company's go-to-market strategy and accelerate growth.If you enjoy building from 0→1, thrive in fast-paced environments, and want to make a meaningful impact, we'd love to talk.What You'll OwnAs the first Product Marketing hire, you'll establish the foundation for Product Marketing and own the company's go-to-market strategy, including:Develop and execute Product Marketing strategyOwn messaging, positioning, and value propositionsLead go-to-market planning and product launchesBuild sales enablement content and collateralDevelop persona-based messaging and customer insightsConduct competitive intelligence and market researchPartner on pricing and packaging strategyDrive product adoption and customer communicationCollaborate closely with Product, Sales, Customer Success, Support, and Executive LeadershipHelp shape overall product growth strategy as the company scalesWhat We're Looking For5+ years of B2B SaaS Product Marketing experienceProven experience owning messaging, positioning, and product launchesExperience building or significantly scaling a Product Marketing function (first PMM or early PMM hire strongly preferred)Strong GTM strategy and cross-functional leadership skillsExperience creating sales enablement materials and customer-facing messagingBackground partnering closely with Product Management and EngineeringComfortable balancing strategic thinking with hands-on executionStartup or high-growth SaaS experience preferredExcellent communication and presentation skillsIdeal BackgroundWe're especially interested in candidates who have experience with:First or early Product Marketing hireBuilding Product Marketing from the ground upScaling Product Marketing in a high-growth SaaS company#J-18808-Ljbffr
