BenefitsHealthcare Options : PPO, HDHP, and Surest plans with a $100/month tobacco-free discountDental & Vision Insurance401(k) with Annual Employer ContributionsAdditional Coverage : HSA/FSA, short- and long-term disability, life and AD&D, legal assistance, and moreEmployee Assistance Program (EAP) : Employer-paid support for life's challengesGenerous Paid Time OffUp to 4 weeks of PTO starting out. (Increases with tenure)7 paid holidays + 2 floating holidaysBonus eligibleRole SummaryThe Email and Content Marketing Specialist will be responsible for development and execution of our content and communication strategy for UMP and its partner practices throughout the country. The individual in this role will work closely with stakeholders and market leaders to create content that engages with our patient audience as well as internal team members.Essential Duties and ResponsibilitiesDevelop and execute a comprehensive content strategy that aligns with the company's goals, target audience and brand identityBuild email automations to deliver impactful content at relevant points of the patient journeyCreate and manage editorial calendar to deliver timely content across digital platformsCreate high quality and compelling content across multiple platforms, including websites, blogs, social media and emailEnsure brand consistency and compliance with the company's style guide and voice across all content deliverablesInterview patients and providers to create content and stories that can be used across multiple channelsManage and maintain content repositories; Ensure content is organized in an easily accessible way for future useSupport content update to the employee intranet, and keeping team members informed on what's happening across our marketsResponsible for sending out internal newsletters and company communications (e.g. department specific updates, new executive/physician announcements, all-employee messages)Serve as the communications resource for HR & Cross-Departmental projectsQualifications2-4 years' experience in content development and marketing communication1-2 years experience in email marketing and marketing automationBachelor's degree in marketing, communications, journalism or similar majorsPrior advertising agency experience a plus; healthcare industry experience a plusExperience in Salesforce Marketing Cloud (or similar email automation platform such as Hubspot or Adobe Marketo)Exceptional writing and editing skills, with a strong attention to detailExcellent organizational skills, with ability to self-manage workflow and different prioritiesAble to consistently meet deadlines in a fast-paced environmentConfident using Canva, or similar design platforms, for social media creationTrack record of collaborating with others on the marketing teams to deliver business outcomesA client service mentality – you understand that we exist to support and deliver for the practices that are part of UMPPassion and infectious enthusiasm for marketing as a key growth driverGreat interpersonal, presentation and communication skills – ability to collaborate and work well with others; ability showcase your work and demonstrate how it connects with our business objectives#J-18808-Ljbffr
