Supervisory Digital Communications Specialist
As a Supervisory Digital Communications Specialist, GS-1001-14, you will be responsible for:
- Overseeing the development and execution of student loan and student aid automated, transactional, and ad-hoc email and text campaigns to support organizational goals.
- Managing A/B and multivariate testing of subject lines, content, formatting, and timing of student loan and student aid email and short message service (SMS) campaigns to optimize campaign performance.
- Serving as the business and product owner for the Marketing & Communications Platform that sends mass email and SMS to customers.
- Creating or managing the creation of proposals, requirements, and budget documents, and technical review forms as needed as a Contracting Officer Representative (COR).
- Managing multichannel communications initiatives reaching 20 million+ customers using the following channels (not limited to this list): email, SMS, social media, web content, blogs, videos, and digital events.